Advertising on Buildings with Gobo Projectors
The effectiveness of marketing techniques depends on how many consumers they can attract to a company. There is also the concept of the quality of these attractions. Agree that there is a difference between visual contact with advertising and having a presence on your social media page. We are introducing to the Ukrainian market a new, long-forgotten device that has already proven itself from the best side – the stencil gobo projector. Perhaps some already know what it is. But there are those who are hearing about stencil gobo projection for the first time. With the help of a projector, you can create a bright and noticeable banner, brand mural on the facade of a building, wall, hill, castle, or even in the forest. Gray and faceless billboards have become tedious to people, so they have stopped paying attention to them. Show them something interesting!
The main thing you will get from gobo projection is size! Such a large, massive image is difficult to imagine; you can only see it with your own eyes. 25-35 meters in diameter from one device is very impressive.
In addition to size, you will receive the best price offer for outdoor advertising with such conversion. More than half of the users will take pictures of your content!
I want to highlight separately the moment that vividly emphasizes the advantages of using stencil gobo projectors for outdoor advertising – this is the uniqueness of the application. This projector can illuminate an image on anything. Once we lit up the Dnipro River. Do you understand? On the water, there was advertising? Also, we lit up bridges, boiler pipes, grids, bushes, trees, and much more. Check out our Instagram or Facebook pages; there is something to see).
P.S. Projection operating hours are during the dark part of the day, and considering the legislation, it’s until 1.00 at night. Thus, the effect falls on the most active time when people are not at work but strolling down the street. Even in the summer when it gets dark after 10:00 in the evening, city residents stay outdoors longer to avoid the heat. I have to explain this because we are often asked about it.
It doesn't require the installation of bulky structures. The light beam doesn't affect the surface. No need to lay cables. Simply turning off the projector is enough for the building facade to return to its previous appearance. Projection advertising is much cheaper than traditional outdoor advertising and even more so than high-tech options like LED panels or large-capacity digital projectors. It operates without climate control equipment. It's visible, bright, unusual, creative, and especially attention-grabbing! That's how you can describe stencil gobo projection. The areas for projection won't go unnoticed! The projector features an aluminum, sealed housing, glass optics, and GREE/OSRAM LEDs. It has a high level of protection against environmental factors (IP65). The LED's lifespan is 70,000 hours (equivalent to 7 years of continuous operation!).Projection today means:
It doesn't harm building facades.
Cost Savings
Novelty
High Resource Efficiency